Sentry Group, home
Sentry Solutions

CFO Services

Senior financial leadership, and the accounting function underneath it.

Most businesses have an accountant and a set of records. What they do not have is the strategic financial voice that translates the numbers into decisions. We provide that guidance, handle the accounting function, and manage the cash-flow, so you can sleep better at night.

Fractional CFO Services

We provide senior financial leadership without the cost of a full-time executive. Financial oversight, forecasting, performance management, and strategic financial guidance to help companies scale with discipline and clarity.

  • Financial oversight and a monthly close you can trust
  • Forecasting and financial modeling
  • Performance management and KPI reporting
  • Strategic financial guidance on owner-level decisions
  • Lender and investor reporting

Full-Service Outsourced Accounting

The accounting function run end to end, so the numbers behind every decision are current and correct. Let us focus on the numbers while you focus on the execution.

  • Bookkeeping and the day-to-day financial infrastructure
  • Working capital management
  • Payroll
  • Financial reporting and reliable financial insights
  • A team that grows with you, up to your entire finance division

Cash Flow & Working Capital Management

Profit and cash are different clocks. We put visibility and process around forecasting, collections, and the working capital cycle, so growth does not outrun the balance sheet.

  • A rolling cash forecast the team actually maintains
  • Payables discipline and vendor terms
  • Working capital cycle analysis
  • Covenant and liquidity monitoring

Who it’s for

  • Growing businesses that have outgrown bookkeeping but are not yet ready for a full-time finance team
  • Fast-growing companies that need help financing that growth
  • Companies taking on debt financing or looking for growth capital
  • Owners evaluating succession planning or a potential liquidity event
  • ETA operators
  • Businesses that are doing well, yet the owner checks the bank account every month and wonders where the profit went
When to consider it

Signals we hear most often

  1. Decisions are made from the bank balance

    Rather than from a forecast that reflects the real business.

  2. The close takes weeks

    And you do not fully trust the output when it arrives. No one tells you what the numbers mean or what to do next. We translate the results into decisions.

  3. Revenue is up and cash is not

    Growth is absorbing cash faster than it returns it.

Questions

Acts as the senior finance leader in your business without the full-time hire. Visibility into the numbers, planning, and the financial side of decisions an owner would otherwise make alone.

An accountant records what already happened. A CFO uses those records to decide what the business does next.

Profit and cash are different clocks. Growth, receivables, and inventory absorb cash long before it shows up in the P&L.

All questions →

Talk to us about CFO Services

Tell us where the business is and what you're trying to decide. We reply within 24 business hours.

Get in touchinfo@sentrygrp.com